How and Why to Make a Business Plan as a Freelance Writer

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Cat Webling
11 min readApr 5, 2023
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I’m learning more and more that, despite being said too often by those offering advice, one aspect of freelancing is still very much true: a freelancer is running a business. In my case, that has meant learning how to build a profitable business from the ground up, and one of the ways I’ve done that is by creating a business plan.

Your business plan as a freelancer is a great way to set up reasonable expectations for your income and the work you’re going to be doing while offering a solid reference piece that you can update to grow with you and encourage others to take your business more seriously.

Not sure where to start? Neither was I. Here’s what I’ve learned about how to put together a business plan as a freelance writer.

What goes into a freelance business plan?

A business plan is a comprehensive document that establishes the details of a business on a logistical and economic level. In normal-people speak, that means it’s a really long paper that details what your business is, how it works, and how it makes money. These plans generally include:

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Cat Webling
Cat Webling

Written by Cat Webling

Hello! I’m Cat, a writer and editor based out of Kansas. I write about literature, theater, gaming, and freelancing. Personal work: catwebling.com.

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